Media Architecture for the rest of us.\u00a0 BoxLEDs is a lightweight and very flexible hard- and software toolbox for a new breed of social media applications in public space.<\/p>\r\n\r\n
BoxLEDs is a project by realitylab<\/a> in cooperation with the Media Architecture Institute sponsored by departure<\/a> and traxon e:cue<\/a>.<\/p>\r\n\r\n BoxLEDs is the backbone of the exhibition architecture for the\u00a0 Media Architcture Biennale 2010 . A ton of stackable Euronorm – boxes are built up as a monumental indoor media facade. 300 BoxLEDs light and blink. Users can interact with the installation through movements and play games with others. Part of the installation are 16 iPads, that can be picked up by the visitors and that guide\u00a0 them as an interactive catalogue through the exhibition.<\/p>\r\n\r\n The BoxLEDs installation serves a demonstrator for\u00a0 the \u201emedia architecture toolbox\u201c a collection of software modules for special media facade applications that currently include movement tracking and a sample mobile application for the iPhone \/ iPad.. The iPad\/iPhone becomes a blinking pixel and therefore part of the display. The crowd of users turn into a flashmob in the literal sense.<\/p>\r\n\r\n More modules are being developed for integrating online social networks when using the installation in public space. So BoxLEDs is as a very flexible hard- and hoftware infrastructure for new media formats on buildings in the urban context as well as for temporarily installations for events like exhibitions, clubbing and trade shows.<\/p>\r\n\r\n