ag4|mediatecture company built a new type of media facade for the T-Mobile Headquarters in Bonn. The media facade wasn´t a part of the main construction design, but was added afterwards. It is said to be the first complete transparent media facade. The highly-developed led design was done by Lumino Lichttechnik.
The led modules are integrated in metal extrusions. Due to it´s brightness and it´s fast responding leds this fassade has the ability to display both, static and animated content also during daytime. Content can be updated online by ag4. Thus it is possible to meet the fast changing communication requirements for a company like T-Mobile.
Some technical Details:
Resolution: about 244 000 Pixel
Best viewing distance: 40 meters
via: www.medienfassade.com, photo by blacktar via flickr