The Bayer Tower in Leverkusen is not gona be demolished, but will resplend in new light – not any more as an office building, but as an ultramodern media facade. The Bayer AG plans the transformation of the former company center into a far away visible media sculpture and wants thereby to create a up-to-date visualization of Bayer at the head office of the enterprise. The 122 meters high office tower will be used by Bayer as an impressive communication instrument. The completion of the new media facade is intended for spring 2009.
(more…)Media Facades
Bayer Tower, Leverkusen
June 11th, 2007