Concert Hall Aarhus is the setting for an interactive piece that invites the citizens of the city to be part of a shared experience. In contrast to billboards, Aarhus by Light is not driven by commercial interests. Rather it is an alternative staging of the encounter between the citizens of Aarhus and a cultural landmark. It is a blend of architecture, ornament, and interactive entertainment.
People experience the facade in a multitude of situations. They may be headed for the Concert Hall or passing by on their way to shopping. Some may cast a quick glance and hurry on, while others will be lured to explore the interactive potentials of the facade.
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